Book Private Football Lessons with Coach Cheezy

I'm Coach Cheezy — a culture-first coach with 15 years of multi-sport experience in football, wrestling, soccer, basketball, and baseball.

I don't talk about wins and losses with my teams. I stress the culture — day in, day out. When athletes buy into that culture, success follows. I've seen it over and over again. Culture beats talent every time.

Safety is a big deal to me. I've been teaching rugby-style shoulder tackling for over a decade, and I'm deep into the USA Football contact systems — all designed to keep your head out of the game.

I'm based in San Diego (Point Loma) and currently coach football and wrestling at Point Loma High School.

My core values are Passion, Toughness, and Teammate. My mission: building character one snap at a time.

I specialize in three areas:

TACKLING — Safe, rugby-style shoulder tackling. I teach the USA Football Shoulder Tackling System (developed with the Seattle Seahawks) and the Advanced Tackling System (5 Fights). Breakdown, leverage, form tackle, finish — all while protecting yourself.

BLOCKING — The C.U.F.F. Contact System developed by Scott Peters (NFL veteran who trained USC, Stanford, Oklahoma, Cowboys, Lions). Coil, Uncoil, Fit, Finish. Whether you're a lineman, tight end, fullback, or running back — we build power from the ground up.

MENTAL GAME — Growth mindset, resilience, journaling for self-awareness, and competitive confidence. The physical skills get you on the field. The mental skills keep you there when it gets hard.

Every session includes video analysis through my Coach Feedback app. You leave with footage and coaching points you can review at home. See what I see. Improve faster.

We start with movement and a values check-in. How you practice matters as much as what you practice.

Then we get to work. High reps. 50-60+ quality reps per session — not the 4-5 you'd get standing in line at a typical camp. Repetition builds muscle memory. That's how technique becomes automatic under pressure.

I film throughout. Between drills, we review footage together so you SEE what I'm coaching — not just hear it.

Sessions end with a quick assessment. You'll know exactly where you stand and what to work on before we meet again.

15 years of multi-sport coaching experience:

FOOTBALL

- Head Coach, Freshman Football — Point Loma High School (2022-2025)

- Offensive Coordinator — Point Loma Pop Warner 13U (2025)

- Head Coach, Youth Football — Point Loma Pop Warner (2016-2021)

- Pioneered free youth clinics that grew from 5 athletes to 60+

WRESTLING

- Assistant Coach, Varsity Wrestling — Point Loma High School (2021-2025)

- Recruited 10+ football players into wrestling each year — crossover development helped multiple linemen earn varsity starting positions

MULTI-SPORT FOUNDATION

- 10 years coaching soccer, basketball, and flag football at Saint Charles Borromeo Academy (2011-2021)

- 6+ years managing youth baseball at Tecolote (2011-2017)

PLAYER DEVELOPMENT

- Produced multiple Pop Warner All-Americans recognized for athletic AND academic excellence

- Football/wrestling crossover directly contributed to varsity starters

SAFETY

- Prioritized USA Football shoulder tackling techniques — resulted in reduced concussions across programs

COMMITMENT

- Created PLYF Development Facebook group during COVID-19 and hosted 4 months of virtual Zoom workouts to keep athletes connected and training

TRAINING & KNOWLEDGE

- USA Football Shoulder Tackling System (developed with Seattle Seahawks)

- USA Football Contact System — C.U.F.F. (developed by NFL veteran Scott Peters)

- USA Football Advanced Tackling System — 5 Fights (developed by Richie Gray, Miami Dolphins consultant)

TECHNOLOGY

- Founder of Coach Feedback — video analysis app for athlete development

Coach Brian Lamb — my high school wrestling coach. The most inspirational coach I've ever had by far. He was like a second father to me in high school.

He had this call-and-response that still lives in my head decades later:

"Who holds you down?"

"NO ONE!!"

That wasn't just about wrestling. It was about life. He would always remind us of the quote by the legendary Dan Gable: "Once you've wrestled, everything else in life is easy." I'm grateful for those 4 years, which helped define me.

Coach Lamb showed me what real leadership looks like. He didn't just coach technique — he coached people. He saw something in every athlete, even when they couldn't see it in themselves. He pushed you because he believed in you. And he never let you settle for less than your best.

That's the coach I try to be every day. When I talk about Passion, Toughness, and Teammate — that comes from him. When I say "building character one snap at a time" — that's me trying to pass on what Coach Lamb gave me.

Who holds you down? NO ONE.

I genuinely care about helping athletes. Not just making them better players — helping them become better people. That's not a tagline. That's why I do this.

When your kid trains with me, I'm invested. I think about their development between sessions. I watch their film. I coach the whole person.

I'm a sports parent too. Both my sons competed in many sports. I've sat in those stands nervous, proud, frustrated, and everything in between. I know what it feels like to hand your kid over to a coach and hope they're in good hands. I take that trust seriously.

Passion. Toughness. Teammate. If you buy in, we'll do great work together.

Building character one snap at a time. Let's go.