Basketball coach · New York, NYCoach Alex
Private Basketball CoachCoach Alex
Trains in New York City & virtually
Works with all age groups
Available: Mon, Tues, Wed, Thurs, Fri, Sat, Sun
Pricing
Get to know Alex
Building fundamentals, skills, and character through basketball.
I provide a fun, structured, and disciplined basketball training environment where young athletes learn strong fundamentals while being met at their individual level. Through skill development, IQ, and technique, I help players grow their game while building character traits like hard work, resilience, respect, and teamwork that carry beyond basketball.
How I can help you improve
I help athletes improve their game by building strong fundamentals, sharpening their basketball IQ, and developing efficient technique. Through structured, high-energy training, I give players the tools, confidence, and consistency they need to succeed.
A typical training session
Each session is customized to the athlete’s age, skill level, and goals, but generally includes the following:
Warm-Up (5-10 mins):
Dynamic stretches, light ball-handling, and conditioning
Focus: Coordination, stamina and mental focus
Fundamental Skills (20–30 mins):
Shooting, dribbling, passing, defense, footwork
Repetition with corrections and breakdowns to build muscle memory
Situational Play / Game IQ (15–20 mins):
Game-like scenarios depending on skill level: could just be running in for layups and working on actions out of triple threat or more extensive concepts like pick-and-roll, help defense, creating space, decision-making drills
Teaches athletes to think while playing and adapt under pressure
Character Building / Mindset (5–10 mins):
Short discussion or reflection on topics like leadership, accountability, resilience or perseverance
Athletes are challenged to apply these lessons on and off the court
Cool Down & Recap (5 mins):
Static stretches, recovery tips, and personal feedback
Athlete leaves with 1–2 takeaways or things to work on before the next session.
Career & accomplishments
I have 6+ years coaching experience including 1v1 training, small group training, clinics, camps, and teams.
I have 2+ years experience running a basketball program, leading a group of 15 coaches, and 400+ players.
Along with Sixteen years experience playing on a recreational and competitive level for various teams and leagues, in my youth my best basketball experience was playing in Dyckman Basketball from 8y-12y. Looking back on it now this is where I built confidence and learned what possibilities true discipline could unlock for me.
Experience training with elite and pro level programs and players around the world.
Best coach I ever had
The truthful answer is that I’ve had many coaches throughout my life, but it wasn’t until my adult years that I met the ones who truly impacted my growth—both as a player and as a coach.
As a kid, I built a kind of fake confidence based on what I thought “good basketball” looked like from TV and video games. It wasn’t real, and it wasn’t earned. It wasn’t until later in life that I learned humility—how to humble myself in order to actually grow and become better.
That’s something I wasn’t taught when I was younger, and I truly wish I had been. It’s a big part of why I do what I do now. There’s nothing better than seeing a player’s eyes light up when they realize that true confidence and real progression come from hard work and the time you put in. Once that clicks, everything else becomes easier.
What athletes & parents should know
What athletes and parents should know about me? I will always meet you where you’re at. I will work hard for you. I will be a good example for you. And lastly, I will always do my very best.
Training locations
25% off your 1st lesson
$100
$75
Then $320/mo for 4 lessons, starting 48 hours after your 1st lesson. Cancel anytime.
Good Fit Guarantee
How it works
Find a Coach
Browse our roster of vetted private coaches to find the right fit for you.
Book Lessons
Book and schedule your lessons through our platform.
Start Training
Meet your coach in-person or virtually, and start chasing down your goals!
Frequently Asked Questions
How do I contact a coach?
If you’re looking to message a coach for the first time, go to their profile and click “Send a Message”. A type box will show, where you can enter and send your message. To follow up with a coach you've already contacted, log into your account and find the 'Inbox' tab. You'll see your message history and be able to send another note.
How do I book lessons?
Once you find a coach that fits your needs, go to their profile, select the package you'd like to purchase, and click 'Book Lessons'. Here, you can reserve your desired number of lessons along with the number of athletes who will be training. After sessions are booked, coordinate the dates/times for each session on your calendar - using the calendar is important since this is how your coach will get paid.
Can I pay my coach via Venmo or cash?
Paying AU coaches via cash, Venmo, or any 3rd party is strictly prohibited. AU coaches know this, but their partnership with us is to split all bookings 80/20 - so coaches keep 80%. We use our 20% to help them find clients & manage their business. Without the split, we wouldn't be able to help our coaches & community thrive!
What if I don't feel comfortable paying online?
We integrate with Stripe - the largest & most secure payment processor in the US - to facilitate bookings. Paying online is required, and it simplifies the process for our coaches since it helps track their schedule & earnings in one place. If you have any questions or concerns, please contact our support team.
Where will the coach hold their lessons?
Each coach typically has at least one preferred training location. You can see the location(s) by going to your coach's profile and finding the 'Training Locations' section. If a coach doesn't have locations listed here, you can message the coach to see where they train. Some coaches are willing to travel to clients for lessons, or even meet halfway.
When is the coach available to train?
Each coach sets their own schedule for training. You can see a coach's general availability by going to their profile and finding the 'Availability' section - it will list the days and times. If a coach doesn't post their availability, or if your preferred coach doesn't have your desired times available but you want to double check, message them to see if they can work with your schedule.
How do rescheduling, cancellations, and lesson credits work?
Good Fit Guarantee — If your first lesson isn't the right fit, we'll move your lesson credit to a new coach. No hassle.
Easy rescheduling — Cancel or reschedule up to 4 hours before a lesson, no questions asked.
Coach no-shows — You'll be fully credited and we'll help you find a replacement.
Flexible credits — Unused lessons last 12 months and can be used with any coach on the platform.
Questions? Our team is here to help. View our policies.
Do coaches work with both kids & adults?
Our coaches are open to helping athletes of any age and skill level. Please message your desired coach to ensure their skillset fits your needs.
Why should I trust AU and their coaches over other platforms?
AU was created by former college and pro athletes. We understand the benefits of training with a private coach. It develops discipline, boosts confidence, and provides an undeniable advantage - whether you are just learning the game or looking to earn a college scholarship. All AU coaches are required to pass a thorough onboarding process + background check, so you can trust you're training with the best.
At the end of the day, our mission is to provide athletes with better opportunities to succeed through coaching. You won't find a platform, and group of dedicated specialists, more excited to help you achieve your athletic goals!