Gene and Elaine Williams, a married couple with a history in college sports, founded Athletes Untapped to simplify how families connect with private coaches. After enjoying their own experiences as private coaches, they realized there was no easy way for coaches to expand their business reach. This inspired them to create AU, a platform designed to connect young athletes with high-quality coaching while helping coaches grow. With a mission to improve the trajectory of young athletes, Gene and Elaine blend their expertise in sports and technology to make impactful coaching widely accessible.
Basketball training at Athletes Untapped combines dribbling, shooting, and mental toughness into a well-rounded program. Our experienced coaches focus on consistency and technique to elevate players' confidence and skills. By instilling resilience, they equip athletes with tools to tackle challenges on the court and in life, ensuring they’re prepared for all facets of the game.
“He motivated my son to really work on his basketball skills and gave him so many tools to improve his game. He’s also been a lot of fun for my son to work with – he’s friendly, outgoing, approachable and just a great coach!”
“I was just amazed at the way she elevated my daughter’s basketball skills and boosted her confidence!”
“My son has been taking basketball lessons for a few months now and we are so pleased with his progress and increased interest and understanding of the game. Coach is easy going and patient and offers a variety of drills to keep it interested! My son has become so much more confident!”
At AU, our coaches are leaders in the industry, with years of experience and a deep love for the sport. They understand the unique challenges athletes face and provide personalized training to help you overcome them. Whether you need to develop skills, sharpen your focus, or build confidence, our coaches are here to ensure your success.
