Gene and Elaine Williams, a married couple with a history in college sports, founded Athletes Untapped to simplify how families connect with private coaches. After enjoying their own experiences as private coaches, they realized there was no easy way for coaches to expand their business reach. This inspired them to create AU, a platform designed to connect young athletes with high-quality coaching while helping coaches grow. With a mission to improve the trajectory of young athletes, Gene and Elaine blend their expertise in sports and technology to make impactful coaching widely accessible.
Private football coaching is essential for teaching young athletes how to play the right way. While physical fitness is important, technique and mental toughness are what set great players apart. That’s why Athletes Untapped coaches focus on cultivating toughness by challenging players during lessons with game-like drills, teaching them to push through adversity. Our platform hosts a wide range of position-specific trainers like quarterbacks, wide receivers, running backs, linemen, and special teams. Depending on the coach, they can target skill development for passing, tackling, and footwork - preparing athletes to excel on and off the field.
“If you or your child are serious at all about getting better at the QB position, you have a golden opportunity right in front of you. He blends the nuances of the position with many different drills that are both fun and challenging. We’ve covered so many things from footwork, ball placement, displacing the hip, and mesh technique. The best part, he’s an even better young man and is an inspiration for my son.”
“He is getting my 14 yr old ready for high school football. My son is hoping to be starting quarterback next season. They are working on footwork, mechanics, reading defense & speed & agility. Looking forward to continued training.”
“We just had our first session and I can’t say enough great things. My son is playing tackle for the first time as an offensive lineman and his session with Coach helped him tremendously. It’s hard to find a good offensive line coach and we feel fortunate to have found him.”
At AU, our coaches are leaders in the industry, with years of experience and a deep love for the sport. They understand the unique challenges athletes face and provide personalized training to help you overcome them. Whether you need to develop skills, sharpen your focus, or build confidence, our coaches are here to ensure your success.
