Founded by Gene and Elaine Williams, Athletes Untapped connects families with trusted private coaches for personalized, face-to-face training. As former college athletes and private coaches, Gene and Elaine realized the potential of private coaching to shape young athletes’ futures. Seeing a gap in the market for a coach-centric platform—similar to Airbnb for rentals—they launched AU. Their vision is to help millions of young athletes succeed by combining their deep knowledge of sports with innovative technology, making private coaching accessible and impactful for all.
Our coaches at Athletes Untapped deliver basketball training focused on dribbling, shooting, and mental toughness. Lessons are designed to refine technique, boost confidence, and instill resilience. Former college/pro athletes bring unique expertise to help players overcome challenges and achieve success both on the court and beyond.
“He motivated my son to really work on his basketball skills and gave him so many tools to improve his game. He’s also been a lot of fun for my son to work with – he’s friendly, outgoing, approachable and just a great coach!”
“I was just amazed at the way she elevated my daughter’s basketball skills and boosted her confidence!”
“My son has been taking basketball lessons for a few months now and we are so pleased with his progress and increased interest and understanding of the game. Coach is easy going and patient and offers a variety of drills to keep it interested! My son has become so much more confident!”
At AU, our coaches are leaders in the industry, with years of experience and a deep love for the sport. They understand the unique challenges athletes face and provide personalized training to help you overcome them. Whether you need to develop skills, sharpen your focus, or build confidence, our coaches are here to ensure your success.
