Mental Performance coach · Irvine, CACoach Bethany
Private Mental Performance CoachCoach Bethany
Trains in Laguna Hills & virtually
Works with Middle School, High School, College, Adult
Available: Mon, Tues, Wed, Thurs, Fri, Sat, Sun
Pricing
Get to know Bethany
Female athlete strength coach for pain, power, and confidence.
I’m Bethany Busch, MS, ACSM-EP, CSCS, a former softball athlete and clinical strength coach. I work with female athletes, especially softball players, who are dealing with heavy legs, shoulder fatigue, tight hips, recurring pain, return-to-play concerns, or loss of confidence in their body. My approach blends strength, movement assessment, injury-informed coaching, and sport-specific performance work so athletes and parents can stop guessing and build a clearer path forward. In-person sessions are available in Laguna Hills, and I also work with athletes virtually.
How I can help you improve
I help female athletes stop surviving their workouts and start owning their performance. Standard fitness templates weren't built for your unique physiology, so we won't use them. I’ll assess your movement patterns, learn the specific demands of your sport, and build a strength plan that actually fits you. Whether you’re coming back from an injury, managing chronic pain, or just tired of being coached like a machine, I provide the clinical precision and emotional safety you need to move smarter, play harder, and stay in the game longer. No fluff. Just coaching that works.
A typical training session
We start with you, your body, your energy, your goals. Recognizing that female physiology isn't a static template, I assess how you are moving that day and check in on what your body is holding, pain, fatigue, burnout, or frustration. Then we train. Not like a bootcamp. Not like a checklist. We move with intention, adapting in real time based on how your body responds. I’ll provide clinical cues, challenge your strength, and adjust instantly if something feels off. Every rep is tailored to your unique biomechanics. You’ll leave feeling stronger, smarter, and more in charge of your body than you’ve ever felt. No shame. No fluff. Just real coaching that works.
Career & accomplishments
MS, Sport and Exercise Science
Certified Strength and Conditioning Specialist, CSCS
ACSM Certified Exercise Physiologist
Former All-State softball player
Former USSSA medalist
Former 14U and 18U head coach
Private pitching, strength, and agility coach for high school female athletes
Founder, Head 2 Toe Strength
Best coach I ever had
I learned how to coach by experiencing exactly how not to do it. Throughout my athletic journey, I was surrounded by coaches who relied on rigid templates, yelled through injuries, and ignored female physiology. I never had a coach who provided true emotional safety or clinical expertise. So, I became that coach. Every certification I’ve earned and every program I write is dedicated to ensuring that the athletes I work with never have to experience the frustration of being misread or miscoached.
What athletes & parents should know
For Parents: The sports and fitness industry is full of rigid templates that ignore female physiology and often lead to injury or burnout. I built my practice to be the exact opposite. My clinical background ensures your athlete is training safely, reducing injury risk, and building true physical and mental resilience.
For Athletes: I coach athletes who’ve been misread, miscoached, or pushed past their limits. My job is to learn your sport, study how your unique body moves, and build training that actually fits. I’ve coached through injury, chronic pain, and comeback seasons. Every session is live, adaptive, and built around your goals—not mine. I don’t do shame. I don’t do templates. I do strength that lasts.
Training locations
25% off your 1st lesson
$300
$225
Then $600/mo for 4 lessons, starting 48 hours after your 1st lesson. Cancel anytime.
Good Fit Guarantee
How it works
Find a Coach
Browse our roster of vetted private coaches to find the right fit for you.
Book Lessons
Book and schedule your lessons through our platform.
Start Training
Meet your coach in-person or virtually, and start chasing down your goals!
Frequently Asked Questions
How do I contact a coach?
If you’re looking to message a coach for the first time, go to their profile and click “Send a Message”. A type box will show, where you can enter and send your message. To follow up with a coach you've already contacted, log into your account and find the 'Inbox' tab. You'll see your message history and be able to send another note.
How do I book lessons?
Once you find a coach that fits your needs, go to their profile, select the package you'd like to purchase, and click 'Book Lessons'. Here, you can reserve your desired number of lessons along with the number of athletes who will be training. After sessions are booked, coordinate the dates/times for each session on your calendar - using the calendar is important since this is how your coach will get paid.
Can I pay my coach via Venmo or cash?
Paying AU coaches via cash, Venmo, or any 3rd party is strictly prohibited. AU coaches know this, but their partnership with us is to split all bookings 80/20 - so coaches keep 80%. We use our 20% to help them find clients & manage their business. Without the split, we wouldn't be able to help our coaches & community thrive!
What if I don't feel comfortable paying online?
We integrate with Stripe - the largest & most secure payment processor in the US - to facilitate bookings. Paying online is required, and it simplifies the process for our coaches since it helps track their schedule & earnings in one place. If you have any questions or concerns, please contact our support team.
Where will the coach hold their lessons?
Each coach typically has at least one preferred training location. You can see the location(s) by going to your coach's profile and finding the 'Training Locations' section. If a coach doesn't have locations listed here, you can message the coach to see where they train. Some coaches are willing to travel to clients for lessons, or even meet halfway.
When is the coach available to train?
Each coach sets their own schedule for training. You can see a coach's general availability by going to their profile and finding the 'Availability' section - it will list the days and times. If a coach doesn't post their availability, or if your preferred coach doesn't have your desired times available but you want to double check, message them to see if they can work with your schedule.
How do rescheduling, cancellations, and lesson credits work?
Good Fit Guarantee — If your first lesson isn't the right fit, we'll move your lesson credit to a new coach. No hassle.
Easy rescheduling — Cancel or reschedule up to 4 hours before a lesson, no questions asked.
Coach no-shows — You'll be fully credited and we'll help you find a replacement.
Flexible credits — Unused lessons last 12 months and can be used with any coach on the platform.
Questions? Our team is here to help. View our policies.
Do coaches work with both kids & adults?
Our coaches are open to helping athletes of any age and skill level. Please message your desired coach to ensure their skillset fits your needs.
Why should I trust AU and their coaches over other platforms?
AU was created by former college and pro athletes. We understand the benefits of training with a private coach. It develops discipline, boosts confidence, and provides an undeniable advantage - whether you are just learning the game or looking to earn a college scholarship. All AU coaches are required to pass a thorough onboarding process + background check, so you can trust you're training with the best.
At the end of the day, our mission is to provide athletes with better opportunities to succeed through coaching. You won't find a platform, and group of dedicated specialists, more excited to help you achieve your athletic goals!