Book Private Mental-performance Lessons with Coach Ashley
Stronger mind, stronger game.
Stronger mind, stronger game.
The ideas people choose to have about themselves largely determine the quality of the lives they lead (and the success they achieve). Do you believe in your talent? Are you committed to creating the success you dream of as an athlete? These are the ideas and questions that will determine the level of success you reach in sport and beyond. I help athletes master their mindset, regulate under pressure, and perform with clarity and confidence in competition and in life. As a former Division I athlete and after 7 years in the corporate world, I have seen firsthand the way a person's mindset helps lead them to the finish line or sees them get lost and give up. With a background in sport and performance psychology and clinical mental health, my coaching philosophy blends science and real-world application to build emotional control, resilience, and consistency. Whether you’re recovering from injury, battling self-doubt, or chasing your next level, I’ll help you strengthen your inner game so your outer game follows. Focus Areas: Confidence & composure under pressure Injury recovery & mindset Managing stress & emotions Reframing setbacks & self-talk Building sustainable performance routines
Salt Lake City, UT
Available: Mon, Tues, Wed, Thurs, Fri, Sat, Sun
0 Lessons
- Mental-performance
- Soccer
- Basketball
- Golf
- Track-and-field
- Volleyball
- Softball
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Try Coach Ashley risk free. If you don't love your first lesson, we'll switch you to another coach or give you a full refund.
Weekly Availability
Monday
3:00 PM - 4:00 PM
10:00 PM - 2:00 AM
Tuesday
3:00 PM - 4:00 PM
Wednesday
3:00 PM - 4:00 PM
10:00 PM - 2:00 AM
Thursday
3:00 PM - 4:00 PM
Friday
3:00 PM - 4:00 PM
10:00 PM - 2:00 AM
Saturday
4:00 PM - 7:00 PM
Sunday
4:00 PM - 7:00 PM
Don't see your preferred date/time? This is only general availability - alternative times may be possible.
Get to know Coach Ashley
About Me:
I help athletes master their mindset and build the mental resilience to perform freely and consistently. My background blends sport psychology, clinical mental health, and real-world performance so you can regulate under pressure, rebuild after setbacks, and rise stronger in sport and in life.
How I can help you improve your game:
All sports - Mental skills including building confidence, focus, mentality, intensity, presence under pressure, emotion regulation, and more.
Soccer - finishing, technical skills, ball handling, conditioning.
What a typical training session looks like with me:
Each session blends psychology and performance coaching. We will open the session by covering what you have experienced recently in sport, discuss what we specifically want to work on, and tackle it together. We’ll break down what’s going on mentally and physically, teach tools for regulation and focus, and create a plan you can use right away in training or competition.
After each session, I will deliver a written action plan for you to utilize and summary of our conversation. If you schedule multiple sessions we will create a multi-part plan together during our first session together.
Career summary and accomplishments:
- Division I soccer for California State University, Long Beach - Bachelor's of Science, Psychology - Master's of Science, Mental Health - Doctorate, Sport & Performance Psychology in progress - 7 years in corporate finance, rising to Vice President of Client Relations - Extensive experience coaching at camps for colleges and personal training for tactical and technical soccer skills.
Best coach I ever had:
Lisa Kowalski. She brought intensity, energy, and high expectations of us to every practice and game. She was the first coach that really emphasized the mental game as I grew up playing sports and someone I will always look up to. She demanded our best from us because she wanted the best for us, something I bring into my coaching today.
What athletes and parents should know about me:
I was a multi-sport athlete from 6th grade through 12th grade playing soccer, basketball, volleyball, golf, and competing in track and field. Division I soccer in college taught me a new level of dedication and intensity, and I wish I knew back then what I know now.
With this experience, I help my athletes use their minds to build their careers in a way that physicality and raw talent alone would struggle to match. I'm passionate about my athletes' success in sport and in life, and I strive to be a positive mentor for each and every one I have the privilege of working with.
On a personal note, I struggled with my mental health in college due to challenging family circumstances, which inspired me to pursue a Master's in Mental Health. I have a deep appreciation for the importance of holistic well-being as a high-performing athlete.
Former club and college teammates played in NWSL, Canadian National Team, Mexican National Team, and overseas professionally after college.
How it works
Find a Coach
Browse our roster of vetted private coaches to find the right fit for you.
Book Lessons
Book and schedule your lessons through our platform.
Start Training
Meet your coach in-person or virtually, and start chasing down your goals!
Frequently Asked Questions
How do I contact a coach?
If you’re looking to message a coach for the first time, go to their profile and click “Send a Message”. A type box will show, where you can enter and send your message. To follow up with a coach you've already contacted, log into your account and find the 'Inbox' tab. You'll see your message history and be able to send another note.
How do I book lessons?
Once you find a coach that fits your needs, go to their profile, select the package you'd like to purchase, and click 'Book Lessons'. Here, you can reserve your desired number of lessons along with the number of athletes who will be training. After sessions are booked, coordinate the dates/times for each session on your calendar - using the calendar is important since this is how your coach will get paid.
Can I pay my coach via Venmo or cash?
Paying AU coaches via cash, Venmo, or any 3rd party is strictly prohibited. AU coaches know this, but their partnership with us is to split all bookings 80/20 - so coaches keep 80%. We use our 20% to help them find clients & manage their business. Without the split, we wouldn't be able to help our coaches & community thrive!
What if I don't feel comfortable paying online?
We integrate with Stripe - the largest & most secure payment processor in the US - to facilitate bookings. Paying online is required, and it simplifies the process for our coaches since it helps track their schedule & earnings in one place. If you have any questions or concerns, please contact our support team.
Where will the coach hold their lessons?
Each coach typically has at least one preferred training location. You can see the location(s) by going to your coach's profile and finding the 'Training Locations' section. If a coach doesn't have locations listed here, you can message the coach to see where they train. Some coaches are willing to travel to clients for lessons, or even meet halfway.
When is the coach available to train?
Each coach sets their own schedule for training. You can see a coach's general availability by going to their profile and finding the 'Availability' section - it will list the days and times. If a coach doesn't post their availability, or if your preferred coach doesn't have your desired times available but you want to double check, message them to see if they can work with your schedule.
What if I don't love the first lesson?
The AU guarantee (refund policy) has you covered! If you find yourself needing to cancel or adjust your booking within 24 hours of your purchase, just let us know. We'll provide a refund - no questions asked. Your satisfaction is our top priority, and we're here to support your learning journey.
Do coaches work with both kids & adults?
Our coaches are open to helping athletes of any age and skill level. Please message your desired coach to ensure their skillset fits your needs.
Why should I trust AU and their coaches over other platforms?
AU was created by former collegiate and professional athletes. We understand the benefits of training with a private coach. It develops discipline, boosts confidence, and provides an undeniable advantage - whether you are just learning the game or looking to earn a college scholarship. All AU coaches are required to pass a thorough onboarding process and we proudly showcase a 10% acceptance rate, so you can trust you're training with the best.
At the end of the day, our mission is to provide athletes with better opportunities to succeed through coaching. You won't find a platform, and group of dedicated specialists, more excited to help you achieve your athletic goals!
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