Gene and Elaine Williams, a married couple with a history in college sports, founded Athletes Untapped to simplify how families connect with private coaches. After enjoying their own experiences as private coaches, they realized there was no easy way for coaches to expand their business reach. This inspired them to create AU, a platform designed to connect young athletes with high-quality coaching while helping coaches grow. With a mission to improve the trajectory of young athletes, Gene and Elaine blend their expertise in sports and technology to make impactful coaching widely accessible.
“My son loved it and we’re excited to schedule more strength & speed lessons. Coach is extremely positive and enthusiastic in his approach to coaching and really pushed and encouraged my son to do his best.”
“He’s patient but he pushes my daughter and encourages her. She wants to come back for more. He’s professional and an all around great strength & speed coach!”
“My son started strength & speed lessons a couple weeks ago, and we’ve already noticed improvement in his skills and his confidence building. Coach has been able to push my son out of his comfort zone while still being supportive and kind to him.”
The coaches at AU are highly skilled professionals with a passion for the game and a dedication to helping players reach their full potential. Their extensive experience allows them to understand your unique challenges and develop personalized strategies to address them. Whether it’s honing your physical skills, improving your mental game, or building confidence, our coaches are focused on your growth and success.
