Gene and Elaine Williams, both college sports alumni and dedicated private coaches, founded Athletes Untapped to connect families with trusted private trainers for one-on-one coaching. After enjoying years of coaching themselves, they realized a tool to help coaches scale—like Airbnb for rentals—was missing. Drawing on their passion for sports and tech, they launched AU to fill that gap. Their goal is to help millions of young athletes thrive by providing easy access to impactful coaching that shapes not just skills but also future opportunities.
Private soccer training plays a pivotal role in developing young athletes by focusing on key elements of the game like footwork, ball skills, and fitness. Through private and group lessons, Athletes Untapped coaches help players enhance their coordination and quickness, forming a strong foundation for overall gameplay. Our coaches can teach players to read the field, anticipate plays, and make smart decisions - transforming them into well-rounded athletes. Our platform hosts thousands of coaches who’ve played at the highest levels, and most tell us they trained with a private coach in their younger days to develop their game. No matter what your soccer goals are, lessons with an Athletes Untapped coach can help you achieve them!
“My son has had 2 soccer lessons and loves it already! He develped a rapport almost immediately. I can already see how much value this will add to my son’s game.”
“My son just finished his first session with I was blown away. He brought enthusiasm and encouragement while teaching the game. My son had well over 1,000 touches in the one hour session. We can’t wait to continue soccer training.”
“My daughter felt so comfortable right away and had the best time. She said ‘that was so much fun’ at least ten times on the ride home. I was reading in my car but would look up now and then and it was almost like my daughter improved over the hour! We are really looking forward to booking a bunch more soccer lessons!”
At AU, our coaches are leaders in the industry, with years of experience and a deep love for the sport. They understand the unique challenges athletes face and provide personalized training to help you overcome them. Whether you need to develop skills, sharpen your focus, or build confidence, our coaches are here to ensure your success.
